What's new?

There’s always something new going on at TTA, as well as in the dynamic event management industry at large. Stay up to date by following our blog for news, views and venues, destinations and innovations, plus updates on our professional and personal endeavours for charitable organisations like Shine Cancer Support.


Our Blog

TTA drives growth ambition with the acquisition of Brand Emotion

TTA drives growth ambition with the acquisition of Brand Emotion

Global event management agency TTA has acquired leading brand experience and exhibition company Brand Emotion to support its growth strategy and drive innovative creative content solutions for their combined high-profile client base.


Revitalising our culture to roadmap 2024 success

Revitalising our culture to roadmap 2024 success

As a company, we consistently seek to go beyond the obvious, transforming minds and lives through impactful events and experiences for clients. In late 2023, our focus shifted inward as we organised an event that marked a pivotal moment for our company culture.

Sustainability: why supply chain collaboration will get us further, faster

Sustainability: why supply chain collaboration will get us further, faster

We need to join forces throughout the entire value chain to progress sustainable event management as an industry. Andy King explores how this collaboration could look in the future and the key role that carbon accounting will play in the mix.

UN SDGs: inspiring us to deliver extraordinary events with purpose

UN SDGs: inspiring us to deliver extraordinary events with purpose

Hear from TTA’s Sustainability Officer, Andy King, on why we’ve chosen to align with the United Nations’ Sustainable Development Goals and how we can collaboratively navigate a path to a better future, one event at a time.

If I knew then… Advice I would pass on to my 2006 self as a new event manager

If I knew then… Advice I would pass on to my 2006 self as a new event manager

TTA Project Director, Kelley Walker, delves into her treasure chest of event management experience and uncovers some valuable advice we can all benefit from in our careers.

Prioritising Onsite Well-Being for Event Teams

Prioritising Onsite Well-Being for Event Teams

The importance of well-being on site for our event teams as well as our participants cannot be overestimated. Inspired by Mental Health Day and including insights from the events industry well-being support charity EventWell, TTA’s Eleanor and Alex share some tips to help with our onsite wellness.

Paving a Path for Future Female Agency Leaders

Paving a Path for Future Female Agency Leaders

The events profession attracts many women, but what’s the secret of becoming a leader? Client Account Director Nikki Parsons reflects on her own experience and the advice from experts to explore aspirations in female leadership and share tips on getting to the top.

Back together better: trends and opportunities for live experience in 2022

Back together better: trends and opportunities for live experience in 2022

2022 will still have its challenges for live experience, but we’re rolling up our sleeves to make it the year for truly “getting back together” for our clients, our people and our industry. TTA’s MD, Liz Zutshi, takes a look at what’s in store for the year ahead and new opportunities to effect change through strategy and partnership.

Digital Event Trends – What’s On The Horizon for 2022?

Digital Event Trends – What’s On The Horizon for 2022?

TTA’s Digital Solutions Manager, Andy King, predicts some 2022 digital trends for in-person, virtual and hybrid live experience.

Opening up the world to in-person and hybrid events (part two)

Opening up the world to in-person and hybrid events (part two)

In part two of our blog looking at how momentum is building for global live experience, we share some tips contributed by our team to help us return to in-person events in an adaptable and safe way that emphasises meaningful experiences.

Opening up the world to in-person and hybrid events

Opening up the world to in-person and hybrid events

We may be a way off pre-COVID levels of normalcy but as we learn to live alongside the virus, TTA’s senior project manager Giles Lloyd looks at how we’re navigating some of the client challenges in a world returning to in-person and hybrid live experience.

How can we all play our part in tackling the beast that is food waste?

How can we all play our part in tackling the beast that is food waste?

With one third of all food produced for human consumption across the globe lost or wasted, event professionals can play an important role in helping to improve this global crisis both professionally and personally.

Stress Awareness 2021: How stressed are you in a COVID-19 world?

Stress Awareness 2021: How stressed are you in a COVID-19 world?

As event professionals it is often reported that we have one of the most stressful jobs in the world. Nikki Parsons asks our team to share their tried and tested top ten tips for staying stress free as we start to navigate our post-lockdown lives.

Why sustainable events are a movement, not a message

Why sustainable events are a movement, not a message

To accelerate our sustainability efforts, TTA has joined isla, an independent body dedicated to supporting the event industry’s transition to a more sustainable future through action and measurable practice. Dominic Bemrose explains how we've been learning to embed environmentally responsible practices across the event lifecycle and understand their impact.

TTA at 30: join in our anniversary celebration!

TTA at 30: join in our anniversary celebration!

Pop the corks and blow out the candles – TTA is celebrating 30 years of ‘looking beyond the obvious’! To mark our significant anniversary, we’ve taken a look back at some of our fondest memories and milestones of the last three decades, and a glimpse into what the future holds for TTA and the dynamic, adaptable events management landscape.

How are 2020's virtual experiences shaping the future of events?

How are 2020's virtual experiences shaping the future of events?

Recent advances in COVID vaccines are giving the world cause for cautious optimism. But with innovation unfolding at breakneck pace throughout 2020, events and meetings are unlikely to revert to the ‘old normal’ once we emerge from the shadows of the pandemic. Dominic Bemrose reflects on how virtual experiences have evolved over the course of the year and how this is likely to shape the future of events.

Evolving events during the COVID-19 era and beyond

Evolving events during the COVID-19 era and beyond

We wanted to understand how our clients and business partners have been weathering the COVID-19 storm, gauge the sentiment towards some form of normality resuming, and identify opportunities to “build back better”. So we launched an online survey - “Evolving events during the COVID-19 era and beyond” - and here are the findings, hot off the press.

Developing the greenprint for sustainable event management

Developing the greenprint for sustainable event management

In part one of our blog on sustainable event management, Dominic Bemrose explored our industry’s shared imperative to address the ethical and environmental impact of bringing people together. In this second instalment, he shares the progress we're making towards TTA's own sustainability goals, and how we can support our clients to achieve theirs.

PODCAST: Responding to the COVID-19 crisis

PODCAST: Responding to the COVID-19 crisis

Listen to our podcast in which TTA’s Managing Director, Liz Zutshi, reveals how we're adapting and responding to the COVID-19 crisis and looks ahead to what may be in store for the global events industry.

Hybrid Events: a sustainable way to bring people together in a post-COVID world

Hybrid Events: a sustainable way to bring people together in a post-COVID world

Remote working may become the ‘new normal’ once the COVID-19 crisis has abated, but if social distancing is teaching us anything, it’s the value of human connection. TTA’s Head of Production, Sam Rhodes, explores how, once the lockdown is lifted, hybrid meetings and multi-hub hybrid events are set to play a key role in sustainable event management.

Sustainable event management for the long haul

Sustainable event management for the long haul

In a post-Coronavirus world, the events industry will need to refocus on sustainability to tackle climate change once economies kick back into gear. But with air travel accounting for up to 70% of an event’s carbon footprint, how can we make a meaningful difference? Dominic Bemrose explores the possibilities.

Why the events industry is swiping right on Artificial Intelligence

Why the events industry is swiping right on Artificial Intelligence

AI is no longer a futuristic vision – in fact, it’s already more mainstream than you might realise. Our resident tech-watcher, Andy King, explores how the events management industry can operationalise AI to move the needle on client satisfaction and the participant experience, and why the human-machine partnership is becoming our new reality.

Healthcare compliance: the golden triangle of client-agency-venue collaboration

Healthcare compliance: the golden triangle of client-agency-venue collaboration

In his second blog summing up the highlights of the recent Compliance Workshop hosted by Healthcare-Venues.com, Dominic Bemrose reveals insights from a dynamic panel discussion on how healthcare companies, agencies and venues can work together to support compliant events.

Developing a wellbeing strategy needn’t be stressful

Developing a wellbeing strategy needn’t be stressful

In part two of our stress awareness blog, we explore how we’re formalising our approach to employee wellbeing and developing a tangible action plan that will allow us to incorporate wellbeing into “business as usual” at TTA.

Healthcare compliance: an evolving landscape with some new grey areas

Healthcare compliance: an evolving landscape with some new grey areas

Following on from the second Compliance Workshop in Hammersmith hosted by Healthcare Venues, Dominic Bemrose explores the shifting regulatory landscape and what the trends mean for pharma and medtech companies and their agency and venue partners.

Stress awareness doesn't start and end in April

Stress awareness doesn't start and end in April

Work-related stress is reaching epidemic proportions, and event management is consistently ranked as one of the most stressful industries to work in. Discover the causes of stress, and how businesses can protect employees and the bottom line with a considered wellbeing strategy.

The shape of things to come in Healthcare events

The shape of things to come in Healthcare events

At TTA, we’re constantly gathering new insights to stay at the forefront of the evolving healthcare landscape. Dominic Bemrose attended the recent Healthcare Events Forum in Malmö, and shares some of the key takeaways.

TTA appoints Liz Zutshi as Managing Director

TTA appoints Liz Zutshi as Managing Director

TTA appoints Liz Zutshi as Managing Director to support exciting growth opportunities and company focus on outstanding client service.

Better together: the value of the venue-agency partnership

Better together: the value of the venue-agency partnership

In our second blog from the Conference News and Farnborough International Forum, Dom Bemrose explores the value of a close venue-agency partnership in driving better event outcomes for clients.

Food for thought: why event catering matters

Food for thought: why event catering matters

Following the recent Conference News and Farnborough International Forum, Dominic Bemrose explores the often overlooked element of catering and its impact on overall event success.

Shine Connect wins gold at the EVCOM Industry Awards

Shine Connect wins gold at the EVCOM Industry Awards

We’re thrilled to announce that TTA’s collaboration with Shine Cancer Support has been recognised with a gold at the EVCOM Industry Awards 2018.

PODCAST: Perspectives in Healthcare Events

PODCAST: Perspectives in Healthcare Events

In our fifth podcast in the series, industry expert Andrew Winterburn explores the need for personalisation in educational content delivery for healthcare events

Cvent CONNECT 2018: The future of event technology

Cvent CONNECT 2018: The future of event technology

Hot on the heels of 2018's Cvent CONNECT, Liz Zutshi reflects on how new and emerging technology can be used to streamline the end-to-end attendee experience and enhance live events.

Podcast: Dealing with the unexpected

Podcast: Dealing with the unexpected

Listen to the fourth podcast in our series on one of the hottest topics in our industry - the importance of crisis planning for international events. 

Creating stronger supplier relationships

Creating stronger supplier relationships

Dominic Bemrose explores how to make the most of supplier relationships and get more from meetings.

An A-List Adventure

An A-List Adventure

Well, what can I say…the news that TTA had nominated me for the Conference and Incentive Travel (C&IT) Magazine’s 2018 A-List is definitely a highlight of my career thus far...

Superstar Live Experiences

Superstar Live Experiences

Sam Rhodes reflects on the power of live experience and how a simple space can be transformed into a theatre of human connection.

PODCAST: GDPR - threat or opportunity?

PODCAST: GDPR - threat or opportunity?

Listen to our podcast to hear why the recently introduced privacy law is a business opportunity as much as a client issue.

Insights from IMEX 2018

Insights from IMEX 2018

Nikki Parsons returns fresh from IMEX, brimming with new knowledge, connections, inspiration... and a camel!

PODCAST: Strategic Meetings Management Technology

PODCAST: Strategic Meetings Management Technology

The latest technology trends are shaping the experience of all involved in the event process, including our clients and their audiences...

PODCAST: The Future of Technology

PODCAST: The Future of Technology

In our very first episode of The Events Podcast, hear from the experts on future of technology in the events world.

The Power of Live

The Power of Live

What is the one thing that sticks in your mind as something that makes you the person you are today? Chances are that thing was an experience...

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